In what way does your media product use, develop or challenge forms and conventions of real media products?
My media product uses the basics of any magazine, such as mastheads, kickers and strap lines. It also uses a colour scheme, a common feature in magazines, to provide fluidity and make the magazine recognisable from issue to issue to the consumer. My double page spread challenges the most conventional layout for a double-page spread seen in music magazines because it has the majority of text on one page and a full page image on the other page. The reason I chose to use this layout was because I saw it demonstrated in a previous double-page spread of 'Heat' magazine (issue 65) and thought it was innovative and eye-catching. I then developed and modernised this layout so that it would work in my magazine.
How does your media product represent particular social groups?
My media product is based around individuals interested in pop-rock genre, mainly people still in education (around the 20 age). The title of my magazine "Groupie" is a pop-culture reference to someone who sleeps with band members/celebrities so it is recognisable to the social group it is aimed at and the word Groupie suggests something behind-the-scenes which is exactly what my audience want.
What kind of media institution might distribute your media product and why?
A media institution such as IPC Media which publishes NME Magazine may distribute my product as NME is currently the only magazine that covers similar types of music to those of which my product covers. I could see the company running them alongside each other, with my product being a cheaper alternative with fewer articles that are more in depth, and NME running many articles to provide a wider scope of the week’s music news as it currently does.
Who would be the audience for your media product?
The target audience for my media product would be those of an age roughly around 15-24 as it is mainly this age group of people that are interested in the music that my product covers. I think that this is because this is the time when people are developing their preferred music taste and so some sort of regular media related to their preferred taste would be popular and useful.
How did you attract/address your audience?
To attract my audience I used a colour scheme that from what I have researched seems to be common in music magazines (red, black and white) so it will easily be recognisable for the type of magazine it is to my audience. I have also used a balance of images and text so that there is plenty of content as well as images to make the magazine more interesting. I have attempted to create my article in such a way that by making it look attractive it draws the reader in to read the smaller text. I have done this by using a large photograph and a large quote and title, I did this with the intention of making it look attractive and interesting.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
After completing the preliminary task I believe that I attained a better understanding of what a magazine front cover should include in order to look professional. I also gained a better knowledge of what magazine features should be included on a front cover and also which ones can be left out in order to create a better page. It has encouraged me to develop my skills with desktop publishing software such as Adobe Photoshop CS4 and Serif DrawPlus SE, learning new ways of editing and enhancing pictures to give a more professional look. I also feel that it helped me develop my research and planning skills so that I was able to do this area of the task better in the main activity.